On 5 May, European Boating Industry participated in the European Tourism Day, a significant event that no stakeholder in the European tourism sector could miss. The event brought together key figures in European tourism, including representatives from the European Parliament, European Commission, and various stakeholders. They provided insights into the current state of the industry from their respective perspectives and outlined future steps for the sector. The discussions primarily focused on the green and digital transition, as well as the sector's positive recovery from the impacts of the Covid-19 pandemic.
In the near future, activity can be expected from the European institutions for the tourism sector, especially the implementation of new technologies to make way for data-driven tourism and the integration of sustainability as part of the reality of tourism. The promotion of high quality jobs that are not overly dependent on seasonality and the attraction of young qualified workers are also among the key priorities for the European tourism sector, with skills leading the way in achieving them. In addition, the sector is moving towards practices that are not only more environmentally sustainable, but also more supportive of local populations, seeking to add value both to visitor experiences and to the daily lives of host communities.
The recording of the event is available here.